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23rd September – 23rd October
Adventures are best when shared with friends! Take a friend outdoors and win outdoor equipment.
The It’s Great Out There Coalition (IGOT) is a European not for profit collaboration launched by the outdoor industry to increase public awareness of the benefits of outdoor activities.
Opening Up the Outdoors (OUTO) is a not for profit initiative focusing on diverse ethnic communities, in order to help create an outdoor community and industry that is truly diverse, equitable, anti-racist and accessible to everyone.
Founded in 2021, as a response to systemic racism Opening Up The Outdoors (OUTO) is a UK-based not-for-profit initiative that focuses on the continued inclusion, education, and enjoyment of outdoor spaces by people of the global majority.
23rd September – 23rd October
23rd September – 23rd October
Adventures are best when shared with friends! Take a friend outdoors and win outdoor equipment.
Amira Patel is the founder of Wanderlust Women, a hiking and adventure group for Muslim women. Amira’s vision is for it to be normal in society for women from her background to explore the great outdoors, to feel confident when they are out in nature. We spoke to Amira to learn more about her own experience in the outdoors, and plans for the future of Wanderlust Women.
The North Face, adidas, Arc’teryx and Patagonia come together in a new report highlighting the lack of diversity in Outdoor Culture.
A North East England based charity will donate more than 1,000 pairs of walking boots to children following the success of its first fundraising campaign. People from across the region have taken part in The Big Smile, a series of 50 charity walks, organised by the Walk and Talk Trust and backed by local newspaper The Northern Echo, and high profile individuals and organisations, including Sir Chris Bonington, Alan Hinkes and the It’s Great Out There Coalition.
Last December, we held our General Assembly (online, of course), updating our members about activities during 2020 and outlining plans for the year ahead. Despite the exceptional circumstances, we were able to reflect on lots of positive progress. The core message of #itsgreatoutthere resonated more than ever during 2020, and by adapting what we did, we were able to play an important role in the outdoor industry’s response to the pandemic, working closely with our members and other partners.
From the moment that we launched the #itsgreatoutthere campaign, one of our key priorities has been to encourage greater diversity in the outdoors. We have championed projects that seek to accomplish this and actively supported many through our #itsgreatoutthere grants programme, directly helping thousands of new people from many different backgrounds to explore the outdoors for the first time.