We provide insight.

To make a difference, we need to know what’s going on. That’s why we conduct research and collect insights into outdoor activity behaviours and the societal impact of outdoor activity.

Our projects.

Participation Barometer

How many people are out there? What are they doing? What motivates them? What barriers exist? Our participation barometer breaks down the demographics and behaviours of outdoor participation in Europe.

Benefits of Outdoor Sports for Society

The BOSS project outlines all of the benefits of outdoors sport for society and provides a model to calculate the social return on investment for outdoor activity projects.

Mind Body Boost

Mind Body Boost is an evidence-based intervention project, set in the university and college context, devised to support young people in managing their mental and physical health. Outdoor activity plays a central role in the intervention methodology.

Other relevant insights and updates.

There is a lot of information available on the benefits of outdoor activity for individuals and for society as a whole. We collect the most relevant insights and updates below.

Content Manager (Part-Time/Freelance)

The It’s Great Out There Coalition is looking for a creative, organised, and mission-driven Content Manager to help us tell the story of why being outdoors matters.

Equipped to Be Active: Brands and Communities Team Up for a More Active Europe

Grassroots outdoor and sports organisations across Europe have received donations of sport and outdoor equipment thanks to Equipped to Be Active, an initiative promoting physical activity during the 2025 European Week of Sport.

Call for Good Practice Sharing: Contribute to a Healthier, More Active Europe!

The Healthy Lifestyles for Europe (HL4EU) Erasmus+ project is inviting organisations across sectors to participate in our Call for Good Practice Sharing. We are seeking real-world examples of successful cross-sector collaborations that promote healthy lifestyles through physical activity. By gathering and sharing these initiatives, we aim to inspire and support the movement toward a healthier and more active Europe.